As President and CEO of Golf Etc. of America, Inc. Jeremy focuses on new business development, franchise growth, international development and niche market concepts. He has more than 15 years of coaching, teaching, playing and teaching experience in the golf industry as a professional helping all levels of players. Earlier in his career, Jeremy was the Head Golf Coach and Director of Athletic Recruitment at Tabor College in Central Kansas, leading his team to championships and earning Coach of the Year honors. He has spent time with GolfTEC as a teaching professional and manager, played professionally on the Nationwide and mini-tours, and served in marketing for Trione & Gordon commercial real estate. He graduated with a bachelor’s degree in Business Management /Marketing from Tabor College.
With over 25 years in the golf industry, Mark Hackney brings a wealth of knowledge to new Golf Etc. franchisees. His vast experience includes wholesale, retail, manufacturing and global brand management. Mark has been with Golf Etc. for more than 10 years and works with new franchisees on development, vendor relations, sales and marketing. Previous positions include U.S. Brand Manager for Ian Poulter Deisgn, National Sales Manager positions for Ray Cook Golf Company and Reid Lockhard Golf Company as well as Director of Training and Operations for Golf Etc. Mr. Hackney is certified as a Master Club Builder per GCA, and a Club Fitting Specialist by True Temper Sports. He currently serves as Managing Director of Kid's Armor of Hope, Inc., working with at-risk children and is the Executive Director of the First Tee of Granbury.
Dan Sueltz serves as the Director of Fitting for Golf Etc. of America, Inc. He has spent more than a decade in the golf industry, specializing in high tech club-fitting and custom club building, devoted to helping golfers improve their game. He has fit over 10,000 golfers of all levels, as well as many tour players. At Golf Etc., he manages the ongoing development of Golf Etc.'s fitting services and leads franchise training sessions in this area. Prior to his golf industry experience, Dan worked in the engineering and software development industries. Dan holds an MBA from New York University and a bachelor's degree in chemical engineering from the South Dakota School of Mines and Technology.
As Director of Franchise Relations for Golf Etc. of America, Inc., Michael focuses on developing and implementing operational procedures, service disciplines, and merchandising and marketing strategies that support franchisees and ensure their continued development, growth and success. Michael is a Class "A" PGA Golf Professional and was the Assistant Golf Professional of the Year, Kentucky Section. Not only does Michael know golf, he also has first-hand experience as an entrepreneur. He previously owned a national award-winning advertising agency and a pizza restaurant franchise. Michael's alma mater is the University of Texas at Arlington.
As a previous owner of a Golf Etc. franchise for seven years, Brian knows the Golf Etc. business model from the inside out. This is experience is invaluable in his role as Franchise Developer at Golf Etc. of America, Inc. He assists potential franchisees with market demographic analysis, business development, site location, vendor relations and inventory management and provides them with the necessary tools to run a successful and profitable business. Brian is a graduate of Texas A&M University.
With 20 years of public relations and marketing experience, Kelly Kirkendoll serves as Director of Public Relations and Marketing for Golf Etc. of America, Inc. In her role, Kelly leads corporate media relations and marketing communications efforts for Golf Etc., managing national press announcements, video projects for new business development, new store announcements and other communications and marketing initiatives. Kelly's career has spanned an array of diverse industries and includes work with large corporations, national startups, small businesses and nonprofit organizations. Her PR credentials include gaining media coverage for clients/employers by CNN, MSNBC, the Wall Street Journal, USA Today, Fortune magazine, "O" The Oprah Magazine, People Magazine, Entrepreneur, Men's Journal, Kiplinger's Personal Finance and BusinessWeek, as well as local media around the country. Kelly graduated summa cum laude with a Marketing degree from Ohio University.
Rob Shaw brings more than 25 years of successful international business development experience to his role as Vice President of International Development of Golf Etc. of America, Inc. Rob specializes in helping Golf Etc. enter new international markets around the world, plan global marketing events, assist with strategic planning and tactical execution - from initial market selection to building a successful, global business. His experience includes business and consumer market segments, working with retail, non-retail, public and private corporations Through his franchise business development expertise, Rob has helped companies earn prestigious recognition, including Fortune magazine's 100 Fastest Growing Companies, Forbes magazine's 200 Best Small Companies, Business Week's 100 Hot Growth Companies and Entrepreneur International magazine's #1 International Business Services Franchise.